The best Instagram accounts are the ones that speak directly to your own sensibilities.
Are you ready to level up your social feed with some awesome Instagram grid ideas?
A curated Instagram feed instantly sends your audience a clear message and lets them know what to expect from you. It is a way of visually telling your brands story and convincing your audience to join you on the journey.
There are many different types of photo grids you can utilize - lets take a look.
Back to the Basics
Don't overthink your feed if you are going with the basic squares; just upload a post at a time, and make sure there is a consistent filter or theme applied to your images to keep it looking cohesive.
Vertical Lines
One of the most popular Instagram photo grids is the vertical line theme, which consists of keeping one of your columns (often the middle one) a consistent color or image. A popular choice is to post text on a solid background color, as you can see above. This helps break up your feed and keep a consistent theme without having to over-plan.
Borders
Adding a border to your images is a great way to create negative space on your feed and allow your pictures to breath. The most common border choice is white, but don't feel like you have to follow the status quo. Using bright or block colors will help you stand out - you could even incorporate the rainbow theme I'm about to speak about below.
Rainbow Grid
This rainbow grid requires a lot of planning, but boy, does it look pretty! The idea is to transition each row, or group of rows, from one color of the rainbow to another. You might upload 3,6,or 9 yellow photos, before moving to the next color of the rainbow. The result is a colorful but consistent feed!
Puzzle Grid
Possibly one of the trickiest themes to pull off, but one of the most virtually pleasing is the puzzle grid. This theme involves each image being connected to the ones around it. You may want to look into image splitters or Instagram planners if you're going to attempt this one! You want each photos to ideally be able to stand on its own as well as be part of the larger puzzle.
Horizontal Story
This layout is an excellent form of visual storytelling. The trick is to post three consecutive images with the same color, content or theme. As we tend to read left to right, top to bottom, your feed will read like a magazine, with each row telling its own story.
Checkerboard
The checkerboard theme consists of images that alternate between colors or content. For instance, you might post a quote, followed by a photo, followed by another quote. Or you might post a dark picture, followed by a bright one, followed again by a dark one.
Colour Blocking
With a bit of planning, an Instagram feed that utilizes a colour blocking grid will pop: make sure your images use a similar saturation for consistencies sake, and then upload 1,3,6 or even 9 posts that focus on the same block of colour.
Diagonal Stories
A diagonal Instagram feed consists of similar images that appear from left to right, diagonally up or down. This grid is an excellent option as it embraces consistency but still offers variation when scrolling through a profile.
Mixed Grid
Do you get bored quickly? Crave some variety in your life? You don't have to stick to the one grid forever! Mix it up over time. Choose one theme for, say, 9 posts, and then move onto something new to create an exciting and varied Instagram feed.